Show and tell…

I design this a couple a weeks ago and I was kinda proud if the way it turned out, so I thought I’d share. This Jennifer & Child was a logo was designed for a collegue of mine who has recently gone on maternity leave. I wanted to design something nice and clean. I remembered the “Mother & Child” logo designed by Herb Lubalin in 1965 and decided to make it a bit of an homage to one of my most favourite logos ever.

Herb Lubalin’s piece is amazing… almost every design student I’ve ever met has looked at this in awe. Of course I wasn’t able to copy what he had done entirely for my collegue’s because she didn’t have an “O” in her name to be able to place the child in a womb. Still… I’m happy that I was able to use the “&” as a baby and the letter “e” in her name. Not nearly as clever as the original… but a decent homage nontheless.

Oh, and keep in mind that the original was drawn by hand.

steelie

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